The Company:

About Us

 

 

Are you looking for competence in commercialisation in the pharmaceutical industry? You have come to the right place! As an agile and success-oriented company, we have:

• A slim structure that leaves space for creative and unconventional solutions;
• Comprehensive knowledge of the pharmaceutical market (Rx, OTC, complementary medicine);
• A wide network of partners with many synergistic effects;
• Good personal contacts with decision-makers;
• An extraordinary market and customer proximity; and
• The option of processing the Swiss market in a targeted manner with few resources.

 

 

Founder and owner

 

Urs Roelli, business owner

u.roelli@ur-health.swiss

 

„I have learned all about the pharmaceutical market from its very basics, precisely where it is happening: at the customers' sites; in the doctors' practices; in the hospitals; and in the pharmacies and drug stores.“

 

I spent more than 25 years collecting experience in many different disciplines and functions:

• Since February 2018, Founder and owner of UR Health GmbH;
• Sales Manager International, Iscador AG;
• Commercial Manager Switzerland, Almirall;
• Deputy Managing Director, Homöopharm AG;
• Sales Manager National, first in the OTC and later in the Rx area, Vifor Pharma;
• Key-Account-Manager and Scientific Education Manager, Allergan Ophtalmologie Switzerland;
• Pharmaceutical advisor, later Regional Sales Manager, Galenica branches;
• Chemist in various drug stores.

 

Due to my career, I not only know the needs of the individual target groups very well, but also have a good network and maintain close contact throughout the pharmaceutical market.

I have always linked experience from my everyday life with theoretical knowledge, in particular in the areas of business management and sales. Most recently, I expanded my previous practical knowledge in marketing and communication in a master's course of studies «EMBA in Marketing Management» at the University of Bern.

 

 

 

Your Partner for Marketing & Digital Excellence

 

Rahel Wittwer, Pharma Marketing & Business Intelligence Advisor

r.wittwer@ur-health.swiss

 

„For me, successful healthcare marketing happens at the intersection of deep market understanding, agile digital processes, hands-on experience, and a dash of creativity."

 

As a specialist in marketing and at the interface to IT, I support you in strategically positioning your products and ensuring their long-term success in the demanding Swiss healthcare and pharmaceutical market. My profile combines a rare mix—especially in the SME sector—of sound healthcare practice, modern brand management, and technological expertise:

• My Roots: As a trained druggist (Drogistin), I know the Swiss OTC and B2C markets inside out. I understand the needs of pharmacies, drugstores, and medical professionals from first-hand experience and communicate with them as peers.
• My Marketing Expertise: Building a marketing department in the ethical Rx sector and my many years of leadership experience have shown me what it takes to successfully develop a market—both in Switzerland and internationally.
• My Footing in IT: Thanks to my Swiss Federal Diploma in Business Informatics (Wirtschaftsinformatik), I bridge the often-critical gap between traditional communication and modern IT. For UR Health and our market partners, I design and implement automated marketing infrastructures as well as innovative digital training formats that deliver measurable sales success.